Mental Core Values
Success is vital
To succeed in today’s marketplace, we actively bond with others equally driven to madness, er..success. We measure our success by the success of our employees, strategic partners and our clients.
Creativity is Strength
Creative thinking is our weapon. In order to find the right way to deliver a message or solve a problem, we encourage extensive participation and boundless idea-generation. High-level creativity demands personal interaction and chemistry. Straightforward attitudes and tell-it-like-it-is communication between teams leads to the best collaboration, and the best solutions.
Ownership of our business
Employees are owners in Mental and are empowered to make decisions to help clients succeed. We treat each other with respect, we’re there for each other when needed, and we have fun in the process. But there’s a business reason for this as well.
Work is demanding. And so is the necessity of having fun. It’s what sparks creativity, and maintains our Mental well being. The opportunity to do brilliant work is what attracts people to Mental, and it’s the culture that keeps them here.
Ideas can be risky
You can lead a client to a pot of gold but you can’t make them take it. Human nature and time can sometime get us thinking “if it’s not broke, don’t fix it. ” The biggest risk some businesses face is becoming complacent or being unwilling to change. Our job is to help clients see marketing and risk as an ally, to minimize those risks, and to maximize the results.
Being pretentious and arrogant stifles creativity, and slows down collaboration as well. We enjoy our successes with our clients and know we wouldn’t be here without them.
Dignity of the individual
We believe in the dignity of the individual and like to focus on the unique capabilities and characteristics they bring to our team. At Mental, ideas aren’t confined to boundaries or hierarchies—they’re encouraged by everyone, in every department.
Be open to a new path
We believe everyone has something to offer and each one of us will travel the same path differently. In today’s society, the path is constantly changing from global economics to personal technology. That being said, we encourage experimentation and trying new ideas. It keeps us on our toes and breeds creativity.